Born in 1856 in Basingstoke, England, Burberry
In 1879, Burberry revolutionized outerwear by inventing gabardine
When World War I erupted, Burberry designed the now-iconic Trench Coat
The trench coat's functionality and sophisticated silhouette later converted it into civilian wear, becoming a Hollywood staple worn by Humphrey Bogart and Audrey Hepburn. In the 1920s, the company introduced its signature Nova Check
For a curated selection of contemporary Burberry products featuring this iconic pattern, check this exclusive product catalog. The late 90s saw Burberry struggling with over-licensing that diluted its exclusivity. Enter Rose Marie Bravo
The brand's reputation for vertical rainwear
Burberry became the first luxury brand to: They've maintained an active presence on emerging platforms, from Snapchat takeovers to TikTok challenges. The company committed to becoming climate positive by 2040 with: Recent leather goods use ECONYL® regenerated nylon from ocean waste, stopping fishing nets and textile waste from polluting marine ecosystemsthandlining fragile environments.
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The Trench Coat That Defined an Era
The Distinguished Check Pattern
"Burberry's magic lies in balancing rich heritage with constant innovation" - Former Creative Director Christopher Bailey
Modern Revitalization
Digital Pioneer
Year
Digital First
2009
Livestream runway show
2010
Shoppable catwalk
2011
Augmented reality ad campaign
Sustainability Initiatives
Get Finds Spreadsheet
