Founded in 1856Thomas Burberry, the British luxury fashion house Burberry has grown from a small outfitter into a globally recognized brand synonymous with classic elegance and innovation. Originally established in Basingstoke, England, Burberry began as a retailer focused on outdoor clothing, catering to the practical needs of British explorers and sports enthusiasts.
One of Burberry's most groundbreaking inventions was the development of Gabardine fabric1879. This waterproof yet breathable material revolutionized rainwear, leading to the creation of the iconic Burberry Trench Coat. Favored by explorers like Ernest Shackleton
From Functional Wear to Fashion Empire
By the early 20th century, Burberry had expanded internationally, opening stores in Paris and New York. The brand’s iconic check pattern—introduced in the 1920s as a lining—became a hallmark of its identity. However, this checkered design later faced the challenge of over-exposure and counterfeit issues in the 1990s before being strategically repositioned as a symbol of exclusivity.
The digital transformationInnovative campaigns
Burberry Today: Innovation Meets Tradition
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- Global Influence:limited-edition accessories) continue inspiring fashion enthusiasts worldwide.
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"Burberry democratized luxury—making heritage aspirational yet accessible." — Fashion Analyst Emma Cruise