Burberry, a name synonymous with luxury and timeless elegance, has been a cornerstone in the fashion industry for over a century. Founded in 1856 by Thomas Burberry, the brand began as a small outfitter's shop in Basingstoke, England. Today, it stands as a global icon, recognized for its distinctive check pattern and the iconic trench coat.

The Birth of Burberry

Thomas Burberry was only 21 years old when he established his first store. His vision was to create durable, weather-resistant clothing that would cater to the needs of outdoor enthusiasts. Burberry's innovative approach to fabric development led to the creation of gabardine, a breathable, waterproof, and hardwearing material. This revolutionary fabric became the foundation of the brand's success and was later used to craft the legendary Burberry trench coat.

The Iconic Trench Coat

Perhaps the most famous creation in Burberry's history, the trench coat, was designed during World War I for British officers. Its functional design, including epaulettes, D-rings, and a storm shield, made it an instant classic. Over the years, the trench coat has transcended its military origins to become a staple in wardrobes worldwide, celebrated for its blend of practicality and sophistication.

The Burberry Check

Another hallmark of the brand is the Burberry check, which was introduced in the 1920s as a lining for the trench coat. The distinctive pattern, featuring camel, black, red, and white stripes, quickly became a symbol of luxury and exclusivity. Today, the check is used across a wide range of Burberry products, from scarves and handbags to accessories and apparel.

Modern Innovations

In the 21st century, Burberry has continued to evolve while staying true to its heritage. Under the creative direction of Christopher Bailey and later Riccardo Tisci, the brand has embraced digital innovation and sustainable practices. Burberry was one of the first luxury labels to live-stream its fashion shows and integrate social media into its marketing strategy, ensuring its relevance in the digital age.

For those interested in exploring Burberry's product range, you can check out this comprehensive product spreadsheet, which offers detailed insights into the brand's offerings.

Conclusion

From its humble beginnings in a small English town to its status as a global fashion powerhouse, Burberry's story is one of innovation, craftsmanship, and timeless style. Its ability to adapt to changing times while preserving its heritage ensures that the brand remains a beloved symbol of luxury for generations to come.