Founded in 1856 by Thomas Burberry, Burberry has grown from a humble outerwear manufacturer to one of the most iconic luxury brands in the world. Known for its quintessential British style, innovative designs, and enduring quality, Burberry has carved a unique niche in the fashion industry.
Thomas Burberry began his journey in Hampshire, England, where he opened a small shop specializing in outdoor attire. His breakthrough came in 1879 with the invention of gabardine, a durable, water-resistant, and breathable fabric. This revolutionary material quickly gained popularity, particularly among explorers and adventurers. In fact, Ernest Shackleton wore Burberry gabardine during his legendary Antarctic expeditions.
The brand’s iconic trench coat, originally designed for British military officers during World War I, remains a cornerstone of Burberry’s identity. With its tailored silhouette, double-breasted design, and signature check lining, the trench coat has transcended its utilitarian roots to become a timeless fashion statement.
Burberry’s distinctive check pattern, first introduced in the 1920s as a lining for its garments, has become synonymous with the brand. Over the decades, the check has been reinterpreted in countless ways, from scarves and handbags to runway collections. However, it was not without controversy—in the early 2000s, the pattern became overly associated with counterfeits, leading the brand to scale back its use temporarily.
In recent years, Burberry has embraced modernity while staying true to its heritage. Under the leadership of creative directors like Christopher Bailey and Riccardo Tisci, the brand has expanded its offerings to include ready-to-wear collections, accessories, fragrances, and even tech-savvy innovations. For instance, Burberry was one of the first luxury brands to fully integrate social media and digital marketing into its strategy.
Today, Burberry continues to champion sustainability and ethical practices, aligning with the values of a new generation of consumers. From using carbon-neutral materials to supporting local communities, the brand is committed to making a positive impact on the world.
For those interested in exploring Burberry’s latest offerings, check out this product catalog
Burberry’s story is a testament to the power of innovation, resilience, and staying true to one’s roots. Whether you’re drawn to its timeless designs or its commitment to quality, Burberry remains a symbol of British elegance and sophistication.