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For over 160 years, BurberryThomas Burberry, the brand began as a small outfitter’s shop in Basingstoke, England, specializing in rugged outdoor attire. Today, it has evolved into a global luxury powerhouse recognized for its iconic trench coats, distinctive check pattern, and pioneering spirit.
Burberry’s story is one of ingenuity. In 1879, Thomas Burberry revolutionized rainwear by inventing gabardine, a breathable, weather-resistant fabric waterproofed before weaving. This breakthrough led to the creation of the Tielocken—an early precursor to the now-iconic Burberry trench coat, famously adopted by British soldiers during World War I.
The Burberry trench coat is more than just a garment; it’s a cultural artifact. Designed with military functionality—D-rings for weapon attachments, epaulets, and storm shields—it transitioned into civilian fashion, gracing icons like Audrey Hepburn and Humphrey Bogart. The coat’s enduring appeal lies in its blend of practicality and sophistication, often updated with modern twists while preserving its heritage silhouette.
In the 1920s, Burberry introduced its nova check—a beige, black, white, and red plaid lining. Initially used for coat linings, it became a status symbol by the mid-20th century. However, overexposure in the 1990s led to counterfeit issues. Under CEO Christopher Bailey’s leadership, the brand strategically scaled back the check, reintroducing it as a subtle luxury accent.
Modern Burberry embraces digital innovation without forsaking tradition. It was among the first luxury houses to livestream runway shows and adopt see-now-buy-nowcarbon-neutral pledge, reflect its forward-thinking ethos. Meanwhile, classics like the Kensington trenchLola bag
"Burberry’s genius lies in its ability to honor its past while constantly redefining the future of fashion." Explore Burberry’s latest collections and historic designs in this comprehensive product guide, featuring curated classics and contemporary masterpieces. From weatherproof outerwear to Richard Quinn’s bold prints, the brand’s evolution is a testament to its timeless relevance. With each stitch and innovation, Burberry weaves its legacy—one that transcends trends and cements its place as a cornerstone of global fashion history.
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