Founded in 1856 by Thomas Burberry, the iconic British luxury brand Burberry
Thomas Burberry, an enterprising 21-year-old draper, established his eponymous label to create durable and weather-resistant outerwear. His groundbreaking invention in 1879—gabardine—revolutionized the industry. This tightly woven, breathable, and waterproof fabric became the foundation for the iconic Burberry trench coat, designed originally for British military officers during World War I.
Burberry's trench coat, featuring adjustable straps, storm flaps, and the signature D-ring belt, quickly transcended its military origins. By the mid-20th century, it had become a fashion staple, worn by Hollywood stars and royalty alike. The brand's check pattern—introduced in the 1920s as a lining—gained cult status, though Burberry later strategically reduced its use to reposition itself as a modern luxury label.
Under CEO Christopher Bailey’s leadership (2001-2017), Burberry embraced digital innovation, live-streaming fashion shows and leveraging social media early on. Collaborations with tech giants like Apple solidified its forward-thinking ethos. Today, under Creative Director Daniel Lee, the brand continues to blend tradition with contemporary aesthetics, appealing to a new generation of fashion enthusiasts.
In recent years, Burberry has committed to sustainability—pledging carbon neutrality by 2022 and promoting circular fashion. From upcycling fabric scraps to eco-conscious packaging, the brand combines legacy with responsibility, proving that luxury and ethics can coexist.
"Burberry is not just a brand; it’s a narrative of resilience and reinvention—a symbol of Britain’s craftsmanship meeting global modernity."
To explore current collections, including reinvented classics, visit this detailed product catalog.
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