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Founded in 1856 by 21-year-old Thomas Burberry, Burberry has evolved from a small outfitters' shop in Basingstoke, England, into one of the world's most iconic luxury fashion houses. Known globally for its distinctive check pattern and trench coats, Burberry seamlessly blends heritage with innovation, creating a unique identity in high-end fashion.
Thomas Burberry started his business with a simple goal: to create durable outdoor clothing. In 1879, he revolutionized rainwear by inventing gabardine, a breathable yet weatherproof fabric. This innovation laid the foundation for Burberry's reputation as a pioneer in functional yet stylish apparel.
Burberry's most legendary creation - the trench coatBurberry Heritage Trench Coat
Throughout the 20th century, Burberry became woven into popular culture. Famed patrons included Audrey Hepburn in "Breakfast at Tiffany's" and Peter Sellers in "The Pink Panther." The brand's distinctive camel, black, and red check pattern - registered in 1924 - became one of the most recognized motifsin fashion history.
Under CEO Marco Gobbetti and Creative Director Riccardo Tisci, Burberry has embraced digital transformation while respecting its heritage. The brand frequently tops luxury digital engagement rankings, with innovative AR shopping experiences andsocial media strategies that resonate with younger consumers while retaining established clients. Today, Burberry stands as one of Britain's greatest cultural exports, maintaining its position through constant reinvention. As the product evolution analysis
Beyond fashion, Burberry has pledged substantial sustainability commitments. The brand donates unsold products to charities, uses recycled materials in new collections, and has pledged to reduce its environmental impact across all operations by 2025 - proving that luxury and responsibility can coexist.Cultural Icon Status
Modern Innovations
A Digital-First Luxury Brand
"Burberry has mastered the discipline of anchoring your proposition in aboriginal myth while creating that familiar yet unexpected spin on modernity" - Former CEO Angela Ahrendts
Sustainability Commitment
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