The Timeless Legacy of Burberry: A Story of British Elegance and Innovation
Founded in 1856 by Thomas Burberry, the iconic British luxury brand Burberry
At just 21 years old, Thomas Burberry opened his first store with a vision to create durable, weatherproof clothing. His breakthrough came in 1879 with the invention of gabardine, a revolutionary breathable and water-resistant fabric that reshaped outdoor wear. This innovation led to the creation of the legendary Burberry trench coat, originally designed for British military officers during World War I. The coat’s functional yet stylish design—featuring epaulettes, D-rings, and a storm flap—remains a staple in modern fashion. In the 1920s, Burberry introduced its instantly recognizable Nova Check—a pattern of camel, black, red, and white intersecting stripes. Originally used as a lining for trench coats, the check soon became a hallmark of the brand. By the mid-20th century, it adorned scarves, luggage, and accessories, symbolizing luxury and British heritage. For an updated collection of Burberry’s signature products, including trench coats and check-lined accessories, explore this detailed product spreadsheet
Burberry has consistently stayed ahead of its time, embracing digital transformation under the leadership of former CEO Angela Ahrendts. The brand pioneered runway livestreams and was one of the first luxury houses to adopt social media, collaborating with influencers to engage younger audiences. Creative directors like Christopher BaileyRiccardo Tisci
In recent years, Burberry has committed to sustainability, aiming for carbon neutrality by 2022 and eliminating unnecessary plastics in packaging. The brand also supports emerging artists through initiatives like the Burberry Foundation, reinforcing its influence beyond fashion. Today, Burberry remains a beacon of innovation, blending heritage with forward-thinking design—inviting wearers to not just dress in history, but to shape the future. To discover how Burberry's iconic items have evolved over the decades, check out this comprehensive product archive, featuring rare classics and contemporary bestsellers.From Humble Beginnings to Global Icon
The Birth of the Iconic Check
Modern Reinventions and Digital Leadership
Sustainability and Future Vision