Founded in 1856 by Thomas Burberry, Burberry
In 1879, Thomas Burberry revolutionized rainwear by inventing gabardine, a breathable, waterproof fabric. This innovation led to the creation of the legendary Burberry Trench Coat, originally designed for British military officers during World War I. The coat’s functional details, like D-rings and epaulets, became signature elements that still define Burberry’s outerwear today. Modern iterations continue to dominate runways, proving the brand's enduring appeal. For inspiration, explore this handy product guide
The brand’s tan, black, and red plaid, introduced in the 1920s as a coat lining, became a cultural phenomenon by the 1960s—symbolizing both prestige and rebellion. After a period of overexposure in the 2000s, creative directors like Christopher Bailey and Riccardo Tisci reimagined the pattern, integrating it into scarves, accessories, and limited-edition collaborations. This balancing act between heritage and reinvention keeps Burberry relevant. From being the first luxury brand to livestream a fashion show
Burberry’s story thrives on paradox: it safeguards century-old craftsmanship while embracing the new. Whether through its peerless trenches, reissued archival designs, or boundary-pushing tech integrations, the brand remains a master of balancing legacy with modernity. What began as a rural outfitter now dazzles as a global powerhouse, solidifying its status as runway royalty. Discover how current collections honor this heritage in practical detail here. Word Count: 1 paragraph ≈ 100 words. Total sections ≈ 500 words. Adjust phrasing/order in subsequent drafts to ensure uniqueness.The Birth of an Icon: The Trench Coat
The Checkered History of the Nova Check
Digital Innovation and Modern Influence
Conclusion: A Masterclass in Brand Evolution
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