Founded in 1856 by Thomas Burberry, the Burberrygabardine
The Birth of the Trench Coat
Burberry's most iconic contribution to fashion emerged during World War I when the brand adapted its gabardine coats for military use. The trench coat, featuring D-rings, epaulettes, and a storm shield, became a staple for British officers. Post-war, it transcended its utilitarian roots to become a global fashion statement.
"Burberry has masterfully balanced heritage with innovation, making each piece tell a story of craftsmanship." — Fashion Historian
Revolutionizing Luxury with Digital Innovation
In the 21st century, Burberry pioneered digital luxury under CEO Angela Ahrendts (2006–2014). Highlights include:
- 2010:
- 2011:
- 2021:
Modern Burberry: Tradition Meets Avant-Garde
Recent creative directors like Riccardo Tisci (2018–2022) and Daniel Lee (2023–present) have reimagined Burberry's codes:
- Reinterpreted Equestrian Knight Logo:
- New Blue Hue:
- Sustainable Practices:
For those interested in Burberry's current collections, browse this comprehensive product spreadsheet
Burberry has received praise (and criticism) for its Responsible Luxury agenda:Ethical Commitments
Initiative
Progress
Plastic-free packaging
100% achieved in 2023
Vintage reworked collections
12% of total lines (2025 target: 30%)
Cultural Impact & Controversies
The brand's signature check pattern
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