Founded in 1856 by Thomas Burberry, the eponymous brand Burberry has become synonymous with British luxury and innovation. What began as a small outfitter's shop in Basingstoke, England, quickly evolved into a global powerhouse renowned for its distinctive check pattern, trench coats, and unwavering dedication to craftsmanship.
The iconic Burberry flagship store in London.
From Humble Beginnings to Global Recognition
Thomas Burberry revolutionized outerwear in 1879 by inventing gabardine, a breathable, weatherproof fabric that became the foundation of the brand's success. This innovation led to creations like the classic Burberry trench coat, initially designed for British military officers during World War I. These durable yet stylish coats later became staples in civilian wardrobes worldwide.
- 1920s:
- 1955:
- 1990s-2000s:
- 1955:
Cultural Impact and Modern Evolution
Burberry's distinctive aesthetic has made it a favorite among celebrities and style icons. The brand has successfully bridged its rich history with contemporary relevance through:
- Pioneering digital innovation (one of the first luxury brands to live-stream fashion shows)
- Debuting see-now-buy-now collections
- Strategic collaborations with modern influencers
"The trench coat is to Burberry what the little black dress is to Chanel - the ultimate wardrobe basic elevated to iconic status." - Fashion historian Amanda Lillywhite
Today, under creative director Riccardo Tisci (formerly of Givenchy), Burberry continues to reinterpret its codes—like reinventing the check pattern—while expanding into new categories beyond outerwear, including leather goods, fragrances, and cosmetics.
Sustainability and Future Vision
In recent years, Burberry has made significant commitments to social responsibility. Some initiatives include:
| Initiative | Target |
|---|---|
| Carbon Neutrality | Goal set for 2040 |
| Regenerative Agriculture | Source materials from regenerative farms by 2025 |
| Circular Innovation | Increase use of recycled materials across all product lines |
From its military roots to its current status as a contemporary luxury symbol, Burberry's journey represents the perfect balance between heritage and progress. The brand remains committed to exceptional quality while evolving to meet the demands of modern consumers who value both timeless design and innovative vision.
Explore Burberry's current collections in this comprehensive product lineup