The Legend of Burberry: A Timeless British Fashion Icon-Get Spreadsheet Finds - Getfans,allchinabuy,sugargoo,hoobuy,oopbuy,loongbuy,spreadsheet finds.

Founded in 1856 by Thomas Burberry, the British luxury fashion house Burberry

From Humble Beginnings to Global Recognition

At just 21 years old, Thomas Burberry established his brand with a mission to create durable outerwear. His breakthrough came in 1879 with the invention of gabardine
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The Evolution of an Iconic Aesthetic

In the 1920s, Burberry introduced the Nova Check, a distinctive beige, black, white, and red plaid pattern initially used as a lining for trench coats. This motif later became a standalone symbol of British luxury, adorning scarves, handbags, and accessories. However, by the 2000s, overexposure led to a strategic rebranding under creative director Christopher Bailey, who refined the check into subtler accents.

The heritage Burberry trench coat with signature check detailing. (Image: courtesy of fictional example)

Digital Innovation and Modern Revival

Under Bailey’s leadership in the 2010s, Burberry embraced digital transformation – live-streaming fashion shows, launching AR shopping experiences, and collaborating with tech giants. Notably, collaborations with pattern on limited-edition collections

"Burberry’s strength lies in balancing heritage with irreverence—honoring our archives while disrupting conventions." — Riccardo Tisci, former Chief Creative Officer.

Today, under CEO Jonathan Akeroyd and designer Daniel Lee, Burberry continues redefining British chic—mixing tradition with streetwear influences, as seen in its viral "Knight" emblem campaigns and eco-conscious messaging.

For a curated selection of recent Burberry pieces, explore this product spreadsheet