The Iconic Journey of Burberry: A Symphony of British Luxury

2025-04-07

Founded in 1856 by Thomas Burberry, the British heritage brand Burberry Burberry Store Facade

From Trench Coats to Runways

Burberry’s breakthrough came in 1879 with the invention of gabardine, a waterproof yet breathable fabric. This innovation led to the creation of the legendary trench coatproduct spreadsheet

The 1920s saw the debut of the Burberry check, initially as a lining for coats. By the 1960s, this camel-and-black plaid became the brand’s visual shorthand, adorning scarves, handbags, and even Hollywood stars like Audrey Hepburn.

"In Burberry, the past and future dance together—each collection honors the atselier while embracing tomorrow." — Christopher Bailey (Former Creative Director)

Digital Age Reinvention

Under Angela Ahrendts’s CEO stewardship (20062014), Burberry pioneered tech-driven luxury. Flagship stores’ mirrors transformed to **augmented reality screens**, while ‍‍‍social ‍‍media campaigns skyrocketed check printing over u tailored This transition empowered by data insights outlined in models log we using \n

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