Founded in 1856 by Thomas Burberry, the iconic British brand Burberry
Humble Beginnings and Revolutionary Fabrics
At just 21, Thomas Burberry opened his first store in Basingstoke, England, catering to country gentlemen seeking durable outerwear. In 1879, he invented gabardine, a breathable, weather-resistant fabric tightly woven to repel rain while remaining lightweight. This breakthrough material cemented Burberry’s reputation among explorers, including Ernest Shackleton, whose Antarctic expeditions relied on Burberry’s designs.
The Trench Coat: A Wartime Staple Turned Fashion Icon
Originally designed for British military officers during World War I, the Burberry trench coat featured functional details like D-rings (for attaching gear) and a storm flap. Post-war, it transitioned into civilian wardrobes, popularized by Hollywood stars like Humphrey Bogart and Audrey Hepburn. Today, the trench remains Burberry’s flagship product—studies estimate one is sold every five minutes worldwide.
The Nova Check: Pattern of Controversy and Reinvention
Introduced in the 1920s as a lining for coats, the beige-black-red-and-white Nova Checkrevived the check
"Burberry is more than clothing; it’s a narrative of British resilience and artistry." — Fashion Historian Caroline Edwards
Digital Leadership and Sustainability
A pioneer in digital fashion, Burberry live-streamed its 2010 runway show and partnered with Google for AI-driven customer engagement. Committed to reducing its environmental impact, the brand phased out fur in 2018 and pledged carbon neutrality by 2040, aligning with modern奢侈品 consumer values.
Conclusion: Tradition Meets Tomorrow
From gabardine创举设计师国际化。For those intrigued by contemporary Burberry offerings explore styles featured demonstrate how this legendary marrying DFD tradition cuts modernity。: hour latest_product compilation innovative_where house-数据标签[↗] ↗ :保存. ↗