The Timeless Legacy of Burberry
2025-03-29
Founded in 1856 by Thomas Burberry, Burberry
One of Burberry's most legendary contributions to fashion is the invention of the trench coat. Originally designed for British military officers during World War I, the coat's weather-resistant gabardine fabric
Another hallmark of Burberry is its signature camel, black, red, and white check pattern, introduced in the 1920s as a lining for the trench coats. Over the decades, the pattern became synonymous with luxury and was effortlessly integrated into scarves, handbags, and even ready-to-wear collections. Though its popularity led to overexposure in the late 20th century, Burberry successfully rebranded the check as a high-fashion statement in the 2000s under creative minds like Christopher Bailey. In recent years, Burberry has embraced digital innovation while staying true to its heritage. The brand’s digital campaigns
"Burberry is as much about pioneering the future as it is about honoring its past." — Riccardo Tisci, Chief Creative Officer From Hollywood icons like Audrey Hepburn to modern influencers, Burberry’s clientele spans generations. The brand’s ability to blend tradition with cutting-edge trends ensures its place in the luxury market. Today, under Riccardo Tisci’s creative direction, Burberry continues to redefine British fashion, proving that its legacy is anything but static. Explore the latest Burberry products
The Birth of an Icon: The Trench Coat
The Distinctive Check Pattern
Modern Reinvention & Sustainability
Global Influence & Future Vision