Since its inception in 1856, Burberry has been synonymous with British luxury, blending heritage with innovation. Founded by Thomas Burberry, a 21-year-old apprentice draper, the brand initially gained fame for its revolutionary waterproof fabric, gabardine, which reshaped outerwear forever. This invention laid the foundation for Burberry’s iconic trench coat, a staple in fashion history.

The Birth of an Icon: From Functional to Fashionable

In 1879, Thomas Burberry invented gabardine—a breathable, weatherproof fabric that became a game-changer for explorers and military personnel. By World War I, the Burberry trench coat, designed for soldiers, transitioned into civilian wardrobes, symbolizing both practicality and elegance. The coat’s distinctive features—the kissing straps, D-rings, and check lining—remain hallmarks of the brand today.

The Check Pattern: A Symbol of Status

Introduced in the 1920s, the Burberry check—a camel, black, red, and white plaid—was originally used as a coat lining. By the 1960s, it became a status symbol, adorning scarves, handbags, and accessories. Despite periods of overexposure, the pattern was revitalized under creative director Christopher Bailey, who modernized it while respecting its heritage.

Innovation and Modern Revival

Burberry’s embrace of technology set it apart in the 21st century. In 2009, it launched Burberry Acoustic, showcasing emerging musicians, and in 2016, pioneered "see now, buy now" runway shows. Under current designer Daniel Lee, the brand continues to evolve, merging classic motifs with bold reinterpretations, as seen in their latest seasonal collections.

"Burberry is not just a brand; it’s a narrative of British culture, crafted through resilience and reinvention."

Sustainability and Future Vision

Committed to sustainability, Burberry aims to be climate-positive by 2040, focusing on circular fashion and ethical sourcing. Its ReBurberry

From outdoor gear to haute couture, Burberry’s journey epitomizes timeless adaptability. Explore its latest innovations in this product lineup—a testament to its enduring allure.