Founded in 1856Thomas Burberry, this legendary British luxury brand began as a small outdoor apparel store in Basingstoke, England. Burberry's rise to global prominence came through its revolutionary fabric innovation – gabardine1888. This breakthrough birthed the iconic Trench Coat, originally designed for British military officers in World War I.
Signature Patterns and Cultural Impact
The Burberry Check, introduced in the 1920s as a coat lining, became one of fashion's most recognizable patterns. After temporary retirement due to overexposure in the 1990s, Creative Director Christopher Baileyproduct collections
Digital Innovation Meets Tradition
Burberry pioneered digital luxury experiences, launching the first luxury social media showsHeritage Trench Coatinnovative selections
Global Expansion with British Roots
Year | Milestone |
---|---|
1924 | The iconic Burberry Check registered |
2018 | Riccardo Tisci appointed Chief Creative Officer |
2023 | Daniel Lee takes creative leadership |
While expanding globally with boutiques in all major capitals, Burberry keeps its manufacturing base primarily in the UK. Recent product innovations can be viewed in their digital catalog, showcasing everything from signature scarves to their latest fragrance lines.
Sustainability Efforts
Under its Burberry Responsibilityproduct updates.
"Burberry represents the perfect marriage of innovation and tradition - always forward-looking yet forever anchored in its distinguished British heritage." - Fashion Industry Analyst
From the trenches of wartime to modern fashion weeks, Burberry has woven its distinctive check pattern into cultural history. More than just clothing and accessories, it represents a lifestyle of sophisticated British sensibility that continues evolving without losing sight of its rich origins.