One of Burberry's most enduring contributions to fashion is the trench coat, originally developed for British soldiers during World War I. With its water-resistant fabric, epaulettes, and cuff straps, the coat became a staple in both military and civilian wardrobes. Another hallmark is the Burberry Check, introduced in the 1920s as a lining for coats. Its tan, black, white, and red stripes eventually became an iconic symbol of the brand.

Burberry's check pattern transcends fashion—it’s a cultural emblem representing British heritage and innovation.

Modern Reinvention and Digital Innovation

Under creative director Christopher Bailey (2001–2018), Burberry embraced digital transformation. The brand was among the first in luxury fashion to livestream runway shows and leverage social media. Recent collections under Riccardo Tisci blend Burberry’s heritage with urban streetwear, attracting younger audiences while maintaining classic appeal.

To explore Burberry’s latest products, you can check this detailed product spreadsheet

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