Thomas Burberry started his business at just 21 years old, focusing on outdoor attire. His breakthrough came in 1879 with the invention of gabardine, a tightly woven, water-resistant cotton fabric. This revolutionary material paved the way for the legendary Burberry trench coat, originally designed for British military officers in World War I.

A Symbol of British Heritage

By the early 20th century, Burberry had cemented its status as a British cultural emblem. The brand's signature tartan pattern—officially registered as the "Nova Check" in the 1920s—became synonymous with sophistication. Celebrities, explorers, and even royalty, including King Edward VII, adopted Burberry’s creations.

Modern Evolution

Under creative directors like Christopher Bailey and Riccardo Tisci, Burberry has embraced innovation while staying true to its heritage. The brand pioneered digital marketing in fashion, live-streaming runway shows, and launching social media campaigns that redefined luxury engagement. Today, Burberry continues its legacy with sustainability initiatives, including carbon-neutral commitments and eco-friendly collections.

• The original trench coat design included D-rings for military equipment and storm shields.
• Burberry outfitted polar explorers like Roald Amundsen and Ernest Shackleton.
• The Nova Check faced counterfeiting issues in the early 2000s, prompting a strategic rebrand.

Combining tradition with cutting-edge trends, Burberry remains a powerhouse in fashion, inspiring designers worldwide. Its ability to adapt while preserving its unique identity ensures its place atop the luxury market for generations to come.