Founded in 1856 by Thomas Burberry, **Burberry** has grown from a small outfitter in Basingstoke, England, to one of the most iconic luxury fashion houses in the world. Known for its distinctive check pattern, trench coats, and innovative designs, Burberry has become synonymous with British elegance and craftsmanship.
From Humble Beginnings to Global Recognition
Thomas Burberry started his business with a focus on creating durable and functional outerwear. His breakthrough came in 1879 when he invented **gabardine**, a breathable, weatherproof fabric that revolutionized rainwear. This innovation laid the foundation for the brand's later success and its reputation for high-quality materials.
By the early 20th century, Burberry had become a favorite among explorers and adventurers. The brand's trench coat, originally designed for soldiers during World War I, became an enduring symbol of style and practicality. Today, the trench coat remains a cornerstone of Burberry's collections, celebrated for its timeless design and versatility.
The Iconic Check Pattern
Another defining feature of Burberry is its **check pattern**, first introduced in the 1920s as a lining for their trench coats. The pattern, with its camel, black, white, and red stripes, quickly became a hallmark of the brand. Over the decades, it has been incorporated into everything from scarves to handbags, solidifying its place in fashion history.
However, the check pattern also faced challenges. In the early 2000s, it became overexposed and associated with counterfeiting. Under the leadership of creative director Christopher Bailey, Burberry reimagined its use, balancing tradition with modernity and ensuring the pattern regained its exclusive appeal.
Innovation and Modernization
Burberry has consistently embraced innovation, both in design and technology. The brand was one of the first luxury fashion houses to livestream its runway shows and pioneer digital marketing strategies. Under Riccardo Tisci's creative direction, Burberry continues to evolve, blending its heritage with contemporary trends.
From collaborations with streetwear brands to its focus on sustainability, Burberry demonstrates a commitment to staying relevant in a rapidly changing industry. Its recent collections reflect a bold, forward-thinking approach while honoring the brand's storied past.
Explore Burberry's Latest Collections
For those interested in discovering the latest Burberry products, visit this detailed product spreadsheet. It offers an extensive overview of Burberry's current offerings, including trench coats, accessories, and ready-to-wear pieces. This resource is an excellent way to stay updated on the brand's new arrivals and exclusive designs.
Conclusion
With over 160 years of history, Burberry has cemented its status as a global luxury brand. Its commitment to quality, innovation, and timeless style ensures that it remains a favorite among fashion enthusiasts worldwide. Whether you're drawn to its iconic trench coats or its modern collections, Burberry continues to inspire and captivate, proving that true style is eternal.